Abstract

One of the most important contemporary technologies that is characterized by being focused on meeting customer requirements and the positive quality achieved is to provide products that meet customer requirements to gain customer satisfaction.For the application of the above two technologies, the General Company for Electrical and Electronic Industries was chosen as a research place, Verification of the extent to which the two techniques of deploying the quality and target cost function are used to achieve customer satisfaction, as the application of the two technologies demonstrated a number of advantages in favor of the economic unit, which was to reduce product costs, reduce the time spent on reaching the market, and increase customer satisfaction with the high quality product that was provided to the environment thus increasing customer loyalty.