Document Type : Research Paper
Abstract
The research explores the symbolic meanings of fashion shows held in heritage and historical buildings, highlighting their role in showcasing elegance, beauty, and enhancing cultural identity. It examines the analysis of symbolic elements and the interaction of fashion with heritage architecture to convey cultural and artistic messages. The study aims to preserve heritage, promote cultural tourism, and provide insights for designers and architects. The temporal and spatial boundaries focus on the period between 2019 and 2025 in Iraq, Italy and India. The findings include the impact of these shows on cultural identity, tourism, and economic value, with a recommendation to utilize heritage buildings to highlight culture and promote tourism.